Amazon Storefront

The Amazon storefront was launched in September 2018 in order to provide a way for small and medium-sized businesses to sell products directly through Amazon. What is an Amazon Storefront? The cost of an Amazon storefront, the steps to setting up an Amazon storefront How to buy from the Amazon storefront and how to find someone on the Amazon storefront

If you want to know more about Amazon storefront, how to set up a storefront, how much it cost to set up a storefront, how to find a storefront and how to buy from a storefront, this article is for you.

Amazon is one of the most renowned e-commerce retailers, with a massive seller and customer base in its marketplace. You can become a seller on Amazon by learning how to create an Amazon storefront and setting up your products there. 

Sit back, relax, and read through it.

What is an Amazon Storefront? 

Your brand’s Amazon Storefront is a miniature Amazon website. It acts as a homepage for your Amazon products and any related material, allowing customers to browse your products without having to go to the Amazon homepage or search results.

“Amazon Stores is the new DIY (Do-It-Yourself) solution,” according to Seller, “which lets sellers and vendors put up their own brand stores on”
A brand owner can use an Amazon Storefront to construct and design multi-page stores that focus on their items, value propositions, and brands on Amazon.

Having a dedicated area on Amazon to sell your brand offers a lot of advantages when it comes to competing with Amazon’s 2,500,000 other active sellers.

How Much Does an Amazon Storefront Cost?

A free Amazon storefront is available. Businesses do not have to pay a fee to start an Amazon store. Many businesses with an Amazon store, on the other hand, subscribe to the professional selling plan, which costs $39.99 a month or choose the individual selling plan, which costs $0.99 per item sold.

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The Step-by-Step Process of Setting Up an Amazon Storefront

With over one million small-to-midsized businesses selling on Amazon,  your firm must stand out from the crowd. Opening an Amazon storefront, also known as an Amazon store, can help you stand out from the competition and gain customer confidence. The following are the steps to creating an Amazon storefront:

Process 1:

Go to this link in your browser:, and click on the “Register Now” button.

Process 2:

Make a click on the “Start Selling” button.

Process 3:

Log in to Amazon using your established account or create a new account. If you don’t already have an account, create one.

Process 4:

After that, you’ll be taken to a wizard with five steps. This will request information such as your name, address, and phone number. You’ll need to confirm your phone number with a One-Time Password (OTP), which can be sent via text message or phone call.

Process 5:

After that, you’ll be prompted to choose a marketplace where you’d like to sell your goods. I would recommend starting with your home country’s market and progressively expanding.

Process 6:

Then, you’ll be asked to enter your credit card information.

Process 7:

This stage requires you to fill in the following information:
Fill in the name of your business. Choose a memorable name that is relevant to the things you intend to offer. If you have a UPC code for all of your products, select Yes/No. What is the UPC code for this item? Your UPCC is a one-of-a-kind product code. Are you the manufacturer or a representative of the product you want to sell? Select “No” if you want to buy things from the market and resell them on your Amazon store.

Process 8:

The next stage is verification, which requires you to show proof of the information you provided on the previous displays. You’ll need to upload two documents: 1) a photo of your ID and 2) a copy of your bank statement.
1) A photo of your ID and
2) A copy of your bank statement.

Process 9:

The last and final process is to allow Amazon’s team to double-check the information (documents) provided by you. This may take a few days.

When the upload is complete, Amazon will send you a confirmation message.

After you’ve successfully completed your verification,

Congratulations! You’re now ready to offer your goods in your own online store.

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How To Find Someone On Amazon Storefront

To locate someone’s Amazon storefront, perform the following search using the storefront name or store ID:

  • Visit
  • Click on Other Sellers on the right.
  • Click on the store name of other sellers.
  • Check for the sellers’ storefront under their name.
  • To find their seller ID, look at the HTML bar after the merchant.
  • The letter combination is their seller ID.

How To Buy From An Amazon Storefront

When you’ve found someone’s store on Amazon Storefront, the next step is to make a purchase from them. To purchase from an Amazon storefront, you must first sign in to your Amazon business account. Then you may browse the website to see what’s available.

Use the search bar to find the product you want, and then select one of the products from the list of search results. It will lead you to the Amazon product detail page. Only if you notice a “Business Invoice” badge on a product can you be sure you’ll get a business invoice for it.

On Amazon, the Business Invoice badge may not always be shown on the product detail page. In this instance, go to the “New from” link under the “Add to Cart” button and click it. If a seller ships to businesses, their product will have a business invoice logo next to it; you can use this seller to make orders for your company.

On select products, some business vendors also offer business pricing and bulk discounts.

Please follow the steps below to complete your order:

Process 1: Select the number of products you want to order from the product description page and click the “Add to Cart” button.

The next page will take you to the “Review Your Cart” page, where you can look through the items in your cart and/or increase or decrease the quantity.

Process 2: After you’ve examined the items in your shopping cart, click “Proceed to Checkout.”.

Process 3: It’s possible that you’ll be required to check in to your business account once more. Please sign in before continuing.

Process 4: After you’ve logged in, you’ll be sent to the business order information page, where you can input a purchase order (PO) number. Please keep in mind that this is a completely optional field. You can skip this page and continue with the checkout process. This page has been established to assist you in keeping track of the orders that your organization or business has placed.

Process 5: To enter a new delivery address, click Enter a new delivery address, or click the matching Deliver to this address option to pick an existing delivery address.

Process 6: Choose a delivery speed from the drop-down menu and click Continue.

Process 7: Select your payment method and click “Continue.”
Examine your order’s specifics and then click Place your order and make your payment.

If you choose to pay with a credit card or debit card, you will be taken to your bank’s 3-D security code to authorize your transaction. If your order is successful, you will receive a Thank You page.


If you’re a customer who wants to take advantage of the VAT credit, make sure you’re buying from local businesses. You can buy products from sellers who ship from other states, but you won’t be able to get a VAT refund.


Setting up an Amazon storefront is critical for distinguishing your company from the competition. When clients are treated nicely during their initial transaction, the Amazon storefront helps give your business an identity that encourages them to return. As a result, create an engaging storefront and provide a memorable experience for your customers.


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